Bachelor-Distance Learning Marketing
Much more than just advertising: With the right marketing strategy, you can ensure the long-term success of your company. Start your online study programme in Marketing now!
Start your online study programme in Marketing now
For some, marketing means advertising, for others, it means product and brand development. In fact, marketing encompasses many different disciplines, ranging from customer care and market monitoring, to pricing and distribution. As a marketer, you have to understand the market and identify customer needs. In the context of digitalisation, an ever-increasing number of exciting areas of responsibility are also emerging. Above all, it demands experts who think outside the box and break through pre-existing commercial thought patterns.
The online study programme in Marketing covers all relevant business disciplines. You will learn to deal in great detail with the operational topics of the marketing mix. Digitalisation will play a central role in this regard, especially within the scope of Online and Social Media Marketing or CRM.
Study flexible
Learn innovatively
State-recognised
Your study programme summed up
Study programme & degree
B.A., 180 ECTS credits
Language: de
Full-time or part-time, 100% flexible
Application & starting date
Start from today, Online application, no application deadline
Study duration & extension
Locations
Study programme independent of time & place, No mandatory attendance, Innovative study tools available on online-campus & in the IU Learn App, Exams online or at nearest examination centre
Study fees
Recognition & Approval
Study program is state-approved, accredited & internationally renowned, 180 ECTS - DE: AR-Siegel, ZFU: 158414c
This program is part of our study program in German language. You can find more information on our German website.
Study model and prices for the Bachelor's online study programme in Marketing
Depending on your personal or professional situation, full-time study is not always easy to manage. That is why we have also developed part-time programmes for all our degrees, which offer flexible and longer study periods. This way, you can study alongside your job or during your time off, whether at home or abroad. The content of the different models is identical. Depending on the study model, we will adjust your tuition fees accordingly. With the part-time variants, your weekly study workload is reduced.
Can't finish your degree in the allotted time? No problem! We will develop the right study model for everyone. If you realise that you need more time, you can easily switch to another study model with three months’ notice before the end of the month. These are our different study models:
US$419
mtl
US$441
US$364
mtl
US$380
US$275
mtl
US$286
All our study programmes include the following services
Free trial month*
Opportunities to exchange with teachers and fellow students
Study and career coaching
Optional semester abroad
Online library with 60,000 E-books and access to Statista
Access to over 14,000 courses and 1,800 video tutorials via LinkedIn Learning
Access to MS Office and Speexx language courses
Eduroam internet access at over 20,000 locations worldwide
Holiday semesters and free extension for up to 12 months
We are here for you
Do you need help with your decision? Your personal study advisor is happy to help you!
We will support you
Our student advisory service will help you if you have questions about your choice of degree program, the right time model or your financing options, for example.
Just give us a call
*Available Monday–Friday 10 a.m. - 8 p.m. CET, Saturday 9 a.m. - 5 p.m. CET+49 30 311 988 00
Admission requirements
We make it possible: At IU International University you can start your desired study program - without NC, state-recognised, with or without a general A-level!
Why IU is the best choice
Shape your studies your way
Plan your study routine however you like. You decide whether you prefer to study at night or during the day, at the library or in a cafe. You can even choose the start of your studies flexibly.
Easily organise your study routine
On your online campus, you're always up to speed. Here you organise your entire studies and find everything in one place – from digital scripts to an overview of your grades.
Deepen your knowledge individually
Deepen your knowledge interactively and suited to your learning style. With multimedia tools such as our AI study assistant, live sessions and learning sprints, you prepare better for your exams.
Take exams flexibly
Do you feel confident in the practice exam? Then sit your exam 24/7 online or at a location of your choice. In some courses, the final exam may be a workbook or portfolio.
This program is part of our study program in German language. You can find more information on our German website.
REQUEST FREE INFORMATION
You'll find all of the important information about your study programme and IU International University of Applied Sciences in your personal brochure.
What you get for free
Information material
Information on study content & electives
Career prospects
Information on financing options
Voices on distance learning
You might also be interested in these study programmes
This is the IU: awarded, accredited and certified.
