Bachelor-Distance Learning
Customer Centricity
Find out what people really want - with your bachelor's programme in Customer Centricity.


Start your online study programme in Customer Centricity today
Think like a customer! Uninspired product marketing is a thing of the past. In order to win over today’s customers, innovative and integrative concepts are necessary. Concepts that not only empathize with potential customers, but also incorporate their perspective. One thing is for certain: customer behaviour has changed. It’s more digital. More individual. More erratic. The field needs progressive professionals like you to offer excellent customer experiences to everyone at any time and touchpoint.
In the Customer Centricity distance learning course, you will acquire management skills that promote a consistent focus on customer expectations and needs in companies. This enables you to work as a customer centricity consultant or a customer growth ninja who turns companies into digital players on the market. Dare to be successful!
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100% flexibleYou decide where and when you want to study.
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Versatile & InnovativeYour digital learning journey with personal support!
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Top-level educationFirst-class study programmes with a recommendation rate of 96%.
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Study programme & degreeBachelor of Arts (B.A.) 180 ECTS
German
Full-time or part-time -
Study duration & extension36-72 months, depending on model
Extension possible free of charge -
Study feesStarting at 229€/month, depending on model
Regular discount campaigns
This program is part of our study program in German language. You can find more information on our German website.

Do you need help with your decision? Your personal study advisor is happy to help you!
- +49 (0)30 220 272 80 *Available Monday–Friday 10 a.m. - 8 p.m. CET
- Free call-back service
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Personalised & flexible
You get to study whenever, however and wherever you want – thanks to our digital campus, flexible full- and part-time models and exams you can sit online at any time. You even decide when to start your studies!
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State-approved & award-winning
Our study programmes are state-approved and multi-award-winning. That makes us and our students happy – according to Fernstudiencheck.de, they are 96% likely to recommend us.
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Here for you – personally
Get the support you need: via our online campus, you can participate in live sessions, chat with fellow students or benefit from our study and career coaching.
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Practically oriented
Thanks to our wide selection of practically oriented specialisations, you can create your own profile and develop skills for the career you’re dreaming of.
Find out more about IU and your study programme in your personal brochure.

Info brochure
- Contents and electives of your programme
- Career opportunities
- Information on financing options