Bachelor-Online Studies
Internationales Marketing*

180 ECTS German
*Translated: International Marketing. Only available in German

Become an innovative marketing professional with digital expertise who is well-positioned in the global field!

Online Studies

Start your online study programme in International Management now

Global and digital – This is how your Bachelor’s in International Marketing works! This online study programme will prepare you for a career as a marketing professional for global companies. Your expertise is based on four pillars: Solid Business Administration fundamentals, innovative marketing skills, an excellent knowledge of the global market and digital know-how.

After graduating, you will be familiar with megatrends and understand how to present yourself convincingly on the international stage. In order to sharpen your individual profile, we offer you six market-relevant, in-depth tracks: Social Media, E-Commerce, Entrepreneurship, Online-Marketing, Sales and PR.

100% flexible
You decide where and when you want to study.
Versatile & Innovative
Your digital learning journey with personal support!
Top-level education
First-class study programmes with a recommendation rate of 96%.
Overview Your degree summed up
  • Study programme & degree
    Bachelor of Arts (BA) 180 ECTS
    German
    Full-time or part-time, 100% flexible
  • Study duration & extension
    36-72 months, depending on model
    Extension possible free of charge
  • Study fees
    Starting at 209€/month, depending on model
    Regular discount campaigns
Want to know more?

This program is part of our study program in German language. You can find more information on our German website.

Visit the German website
Personal counselling
Any questions?

Do you need help with your decision? Your personal study advisor is happy to help you!

Why IU is the best choice
  • Personalised & flexible

    You get to study whenever, however and wherever you want – thanks to our digital campus, flexible full- and part-time models and exams you can sit online at any time. You even decide when to start your studies! 

  • State-approved & award-winning

    Our study programmes are state-approved and multi-award-winning. That makes us and our students happy – according to Fernstudiencheck.de, they are 96% likely to recommend us. 

  • Here for you – personally

    Get the support you need: via our online campus, you can participate in live sessions, chat with fellow students or benefit from our study and career coaching. 

  • Practically oriented

    Thanks to our wide selection of practically oriented specialisations, you can create your own profile and develop skills for the career you’re dreaming of. 

Get your free info brochure

Find out more about IU and your study programme in your personal brochure.

For free

Info brochure

  • Contents and specialisations of your programme
  • Career opportunities
  • Information on financing options

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