Bachelor-Distance Learning
Social Media

180 ECTS German

In the online study programme in Social Media at IU International University of Applied Sciences, you will become a marketing expert for all social media channels.

Distance Learning

Start your online study programme in Social Media now

Social media continue to determine the structure of our society to an increasing extent: Attention economics, network culture, swarm intelligence or fake news are some of the keywords that characterise the dynamics of social media. Furthermore, social media have become an integral part of internal and external corporate communication. In the online study programme, you will learn how to conceptualise and design content for social media, what makes a successful Community Manager and which strategies you can use in the field of HR.

What makes our study programme so unique? – In the area of “Creation” in particular, the Bachelor’s degree in Social Media is hands on! By participating in courses on storytelling, image and video editing or podcast production, you not only know what is important in the theory behind social media marketing, but also how it works in practice. In addition, you will have the opportunity to become an expert in the area that you want to master in your subsequent professional life: e.g. be it in Community Management, Native Advertising or Conflict Management and Opinion Forming in Social Media.

100% flexible
You decide where and when you want to study.
Versatile & Innovative
Your digital learning journey with personal support!
Top-level education
First-class study programmes with a recommendation rate of 96%.
Summary Your study programme summed up
  • Study programme & degree
    Bachelor of Arts (B.A.) 180 ECTS
    Full-time or part-time
  • Study duration & extension
    36-72 months, depending on model
    Extension possible free of charge
  • Study fees
    Starting at 229€/month, depending on model
    Regular discount campaigns
Want to know more?

This program is part of our study program in German language. You can find more information on our German website.

Visit the German website
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Do you need help with your decision? Your personal study advisor is happy to help you!

Why IU is the best choice
  • Personalised & flexible

    You get to study whenever, however and wherever you want – thanks to our digital campus, flexible full- and part-time models and exams you can sit online at any time. You even decide when to start your studies! 

  • State-approved & award-winning

    Our study programmes are state-approved and multi-award-winning. That makes us and our students happy – according to, they are 96% likely to recommend us. 

  • Here for you – personally

    Get the support you need: via our online campus, you can participate in live sessions, chat with fellow students or benefit from our study and career coaching. 

  • Practically oriented

    Thanks to our wide selection of practically oriented specialisations, you can create your own profile and develop skills for the career you’re dreaming of. 

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  • Contents and electives of your programme
  • Career opportunities
  • Information on financing options

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