Distance Learning Marketing
Start your online study programme in Marketing today
Marketing is “just” advertising? As if! It is actually essential to a company’s success. Marketing experts know exactly what people want, how we act and why we covet certain products. Your online study programme in Marketing trains you to be an expert with knowledge of product and brand development, customer relations, market analysis, pricing, distribution – and especially digital trends.
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Study programme & degreeBachelor of Arts (BA) 180 ECTS
German or English
Full-time or part-time, 100% flexible -
Application & starting dateStart immediately or anytime
Online application, no application deadlines -
Study duration & extension36-72 months, depending on model
Extension possible free of charge -
LocationsStudy programme independent of time & place
No mandatory attendance
Innovative study tools available on online-campus & in the IU Learn App
Exams online or at nearest examination centre -
Study feesStarting at 229€/month, depending on model
Regular discount campaigns -
Recognition & ApprovalThe IU International University of applied sciences is state-approved, accredited & internationally renowned
Simply register online for your desired programme.
Online study programme in Marketing: Your courses
You decide: You can study Marketing in English or German – depending on whether you want to work in Germany or internationally.
Do you need help with your decision? Your personal study advisor is happy to help you!
- +49 (0)30 220 272 80 *Available Monday–Friday 10 a.m. - 8 p.m. CET
- Free call-back service
At IU you study at your own pace
Take your IU study programme with you – no matter whether you’re on your way to work or traveling the world. You even get to choose whether you want to take your exams online or on site.
InnovativeThe online campus and our study app IU Learn are innovative smart tools for every learning style. You study according to your individual needs.
Individual
Your electives allow you to focus on those areas that best fit your goals. You prepare for the career you want with the subjects you care about.
Simply register online for your desired programme.
Your advantages in IU Distance Learning
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PersonalisedYou focus on a particular area to prepare for your individual career.
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Future-drivenSocial media, online marketing – the communication industry is flourishing. And you’re front and center.
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CreativeDuring your studies in Marketing and Communications, you can get as creative as you like.
Online bachelor’s programme in Marketing: Your electives
Your online bachelor’s programme in Marketing is as practice-oriented as possible. In the German programme, you choose three out of 22 electives, such as Search Engine Marketing, “Kommunikation und PR” or “Digitales Sportmarketing und PR”. In the English programme, you choose three out of 23 electives, such as New Work and Design Thinking, Business Intelligence and Digital Business Models or International Management and Digitization. In both study programmes, you have the chance to acquire hands-on knowledge of Salesforce in the module Salesforce Platform Management. Ideal if you want to prepare for a career in sales.
Simply register online for your desired programme.
Find out more about IU and your study programme in your personal brochure.
Info brochure
- Contents and electives of your programme
- Career opportunities
- Information on financing options
Your professional future
Sales Manager
In sales, you are responsible for distributing the products and services of a company to customers. Your target group can be consumers or other companies.
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Personalised & flexible
You get to study whenever, however and wherever you want – thanks to our digital campus, flexible full- and part-time models and exams you can sit online at any time. You even decide when to start your studies!
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State-approved & award-winning
Our study programmes are state-approved and multi-award-winning. That makes us and our students happy – according to Fernstudiencheck.de, they are 96% likely to recommend us.
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Here for you – personally
Get the support you need: via our online campus, you can participate in live sessions, chat with fellow students or benefit from our study and career coaching.
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Practically oriented
Thanks to our wide selection of practically oriented specialisations, you can create your own profile and develop skills for the career you’re dreaming of.
