Distance Learning Master Online Marketing (M.A.)
Start your distance learning master’s programme in Online Marketing today
From website to social media: after completing the Online Marketing distance learning master's programme, you'll know how to excite people about your brand.
In addition to channel-specific expertise, you will acquire agile digital strategies and learn how to measure your successes. In addition, you will gain sought-after know-how of new marketing tools such as chatbots or voice search and train your management skills. In your electives, you can focus on various subjects or prepare for a leadership role.
The 60 ECTS credit programme allows you to complete your master's degree in just one year. The 120 ECTS credit programme lets you dive deeper into the subject. Want to kickstart your international career? Then our English-language master's in Digital Marketing is right for you, whether as a 60 ECTS programme or 120 ECTS programme.
Your study programme summed up
Study programme & degree
M.A., 120, 60 ECTS credits
Language: de, en
Full-time or part-time, 100% flexible
Application & starting date
Start from today, Online application, no application deadline
Study duration & extension
Locations
Study fees
Recognition & Approval
Apply now and start your studies within a few hours – or choose any starting date that suits you. You can try us out for 1 month without commitment. We only charge you for this month if you continue with us.
Your online study programmes in Digital Marketing
The online master's proigramme in Digital Marketing is available as a 60 ECTS or 120 ECTS programme in German or English language.
Your electives in the master's programme Online Marketing
Your master’s programme in Online Marketing is as practice-oriented as possible: In the 60 ECTS programme, you chose one of 16 elective modules, for example artificial intelligence, mobile marketing or e-commerce. In the 120 ECTS programme, you focus on two of 14 elective modules to prepare for your career. You can choose from modules such as digital transformation, communication and public relations as well as SEA and social media marketing.
We are here for you
Do you need help with your decision? Your personal study advisor is happy to help you!
We will support you
Our student advisory service will help you if you have questions about your choice of degree program, the right time model or your financing options, for example.
+49 30 311 988 00
Apply now and start your studies within a few hours – or choose any starting date that suits you. You can try us out for 1 month without commitment. We only charge you for this month if you continue with us.
Study flexible
Learn innovatively
State-recognised
You'll find all of the important information about your study programme and IU International University of Applied Sciences in your personal brochure.
Das erhältst Du kostenlos
Infomaterial
Infos zu Studieninhalten & Wahlpflichtbereichen
Karriereperspektiven
Infos zu Finanzierungsmöglichkeiten
Your professional future
Online Marketing Manager
As an online marketing manager, you are an all-rounder: Your main task is to make your company's website or online shop easy to discover in digital media. To achieve this, you optimise the reach and conversion rate. You also run campaigns across channels, plan your marketing efforts strategically, and are responsible for the timing and budgeting of various measures. You may also focus on certain areas, for example search engine ads and advertising as an SEA online marketing manager.
Why IU is the best choice
Shape your studies your way
Plan your study routine however you like. You decide whether you prefer to study at night or during the day, at the library or in a cafe. You can even choose the start of your studies flexibly.
Easily organise your study routine
On your online campus, you're always up to speed. Here you organise your entire studies and find everything in one place – from digital scripts to an overview of your grades.
Deepen your knowledge individually
Deepen your knowledge interactively and suited to your learning style. With multimedia tools such as our AI study assistant, live sessions and learning sprints, you prepare better for your exams.
Take exams flexibly
Do you feel confident in the practice exam? Then sit your exam 24/7 online or at a location of your choice. In some courses, the final exam may be a workbook or portfolio.
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