Distance Learning

Master
Digital Marketing (M.A.)

• Completed undergraduate degree with a focus on economics or business management with at least 180 ECTS

• Your degree must be from a state or state-approved higher education institution/university

• You must have achieved a final grade of at least “satisfactory” or Grade C equivalent to the German grade “befriedigend” in your previous undergraduate degree

Alternatives to the minimum grade (120 ECTS credits)
If you have completed your bachelor's degree with a grade of "sufficient" or grade D equivalent to the German grade “ausreichend” (up to 4.0), you can still be admitted to a master's or MBA program. For this, you need:

• A bachelor's degree (grade 3.5 - 4.0) from a state or state-approved higher education institution/university
  and

• Relevant study achievements from a master's/MBA programme at a state or state-approved higher education institution/university relevant to the desired master's/MBA programme, with a minimum of 40 ECTS credits
  or

• A relevant completed master's/MBA degree from a state or state-approved higher education institution/university
  or

• Relevant qualifications outside of academia which can be credited to you such as further education/training at GQF7 level or – for foreign qualifications such as postgraduate diplomas – equivalent to GQF7 level relevant to the desired master's/MBA programme, with a minimum of 40 ECTS credits

Tip: If you apply for recognition, we can review your relevant achievements and, where possible, credit them towards your study programme in a relevant field.
Exception: To be admitted to the master's programme in Architecture (120 ECTS credits), you must have completed your undergraduate degree with a final grade of at least "good” or grade B equivalent to the German grade "good" (up to 2.5).

Is your undergraduate degree not in the required subject field for the 120 ECTS programme's admission requirements? You can still apply! You'll have to take 2 specific courses from your study programme and successfully complete them before you can start your studies.

Recognition of knowledge and abilities acquired outside of higher education is possible in principle.

The alternative admission requirements represent individual exceptions to the aforementioned General Admission Requirements and ensure that you are qualified to access a master's degree programme. Admission is granted at the discretion of the institution.

Depending on your personal circumstances, you might be required to provide proof of your English language proficiency. Your skills would need to match the B2 level of the Common European Framework (CEF). We accept the following English language skills certificates*:

• TOEFL (minimum 80 points) or

• IELTS (minimum 6,0 points) or

• Duolingo English Test (minimum 95 points) or

• Cambridge Certificate (minimum Grade B)

Note: Proof must be provided before starting the study programme and must not be older than five years. Is English your native language, or have you graduated from an English-speaking school or institution of higher education? Then you do not need to prove your English language proficiency. Get in touch with our study advisors for more details.

*IU International University of Applied Sciences may accept other language certificates for English B2 (CEFR) at their discretion.